Must-Have Digital Tools: The DEFINITIVE GUIDE

Why are digital tools essential? Whether you’re just starting up a business or employ in-house specialists, digital tools help your business perform at its best. We’ve compiled a selection of our FREE GUIDES to essential digital tools; from must-have online kit to recommended time-savers. Of course, nothing can replace bringing in industry specialists with the latest expertise in web, social […]

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Digital Marketing Guide: COMPLETE Overview for Business

Why have we produced a FREE one-stop digital marketing guide? We wanted to create the ultimate starting point for businesses considering how to make their online presence work harder for their company. After all, we’ve been writing about digital marketing so long we’ve had to split our expertise across two blogs! Just click on the links for our free quick […]

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Business Strategy: The Only Guide You’ll Need!

Business strategy is, of course, all about goals. So we set one for ourselves! That goal? To produce the only starting point you’ll need to raise your business strategy knowledge to a new level. That’s because we’ve been writing about the subject for years and wanted to bring our expertise into a one-stop FREE knowledge archive. Of course, nothing can […]

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Business Risk Management Guide

Business risk management is essential for every business; being a key factor to its success. Market competition is at an all-time high. Therefore, it’s more crucial than ever to ensure a safe business plan that provides the highest possible profit. While all businesses face risk, some can predict and control it, while others can’t. Boomerang’s article (as cited in Forbes, 2013) […]

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Business Analytics Tools: Four Essentials to Consider

Business analytics tools have been used to help industries of all kinds reach ever higher levels of productivity, revenue, and success. Analytics for websites can make or break a business. In retail and distribution, for example, analytics has led to innovations such as same-day delivery. Even in sport, analytics could well be the driving force behind your favourite football team. […]

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Types of Business Strategies: The Essentials

Why consider the types of business strategies available to you? Well, a key part of setting up any business is clarifying the strategies that help you reach your goals. Of course, the types of business strategies available for your company depend on the type of business you set up and the long-term goals of your company. By clarifying the options, […]

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What Is A Logo ?

What is a logo? If you’ve set up a business you’ll know that telling customers who you are what you’re all about is vital. A logo could be your first, and most important, way of doing this. The big question: how to make a logo work harder for your business? Read on….   Why is a Logo Important? A logo […]

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What Is The Marketing Mix?

What is the marketing mix? Well, the goal is simple:  delivering the right product to the right customer at the right time (and at the right price).  Making that happen is where the marketing mix becomes a keystone for your business. For example: the best products can sit on the shelves without the right promotion, the best offer won’t work […]

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Build an Empire: Choosing The Right Foundations for Your Business Empire

Is your goal to build an empire around your business? That dream, held by many, doesn’t happen overnight. So, what does it take to achieve success? And where should you start?     Read on… What Is a Business Empire? A business empire does not have a definition. It is often associated with multi-billion-dollar businesses with branches established all over […]

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Self-Motivation: Unlocking Your Business Goals

Self-motivation is a time-honoured and much-debated subject you’ll have heard about from coaches, speakers and more. But can it help you and your business? Let’s take a closer look at self-motivation: is self-motivation truly necessary for accomplishing our business goals? Why do we quickly lose our motivational energy?     What is Self-Motivation? According to Business Dictionary, self-motivation is “The […]

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