Tag: Social Media Strategy and Success - Page 4

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Social Media Guide: A Comprehensive Guide to Engaging Your Audience and Achieving Your Goals

ProfileTreeProfileTree // 11th February 2024

Why have we compiled a FREE social media guide? We’ve been publishing social media expertise for years and want to bring a complete archive of expertise into a one-stop library. Social media changes fast…so we’ll cover the basic essentials AND a deeper dive too. Of course, nothing can replace bringing in digital specialists skilled in […]

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What Is LinkedIn? A Complete Guide to Success

ProfileTreeProfileTree // 21st January 2024

LinkedIn is an incredible resource for job seekers and professionals alike. Image credit: Greg Bulla

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What Is Reddit? The Marketer’s Essential Guide to Unlocking Its Viral Power in 2024

ProfileTreeProfileTree // 14th February 2024

There are many misconceptions out there about Reddit. Image credit: ProfileTree

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Definition of Social Media: Your Amazing Guide To Understanding Major Networks in 2024

ProfileTreeProfileTree // 27th February 2024

When understanding the definition of Social media, there is no doubt it’s had a tremendous impact on culture, business, and the world at large. It has changed our daily habits, routine, and communication. Social media is by no means less revolutionary than the invention of mobile phone devices in the 80’s. So, what is the […]

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What Is BuzzSumo 2024: The Complete Guide for Bloggers and Marketers

ProfileTreeProfileTree // 3rd December 2023

BuzzSumo is more important than ever due to the growing role of content in modern marketing plans. Image credit: A-Search Online

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What is Facebook Live? 6 Essential Tips

ProfileTreeProfileTree // 15th February 2024

What is Facebook Live? With live video streaming becoming a mainstay of social media, Facebook Live is a main player in streaming and watching live broadcasts. The digital landscape is undergoing a profound transformation, with live streaming emerging as a dominant force in online engagement. In today’s fast-paced, attention-driven world, brands are seeking innovative ways […]

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What Is a Twitter Handle?

ProfileTreeProfileTree // 11th February 2024

Twitter became X. There have been some changes to the platform and some of its features. However, the concept of a ‘Twitter handle’ remains basically the same except for the fact the platform is now called X. When you are using Twitter, you are encouraged to use what is called a Twitter handle. Many personal […]

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How a Winning Digital Marketing Plan Can Fuel Your Business Growth

Rebekah McCaigRebekah McCaig // 14th January 2024

Implementing a strategic digital marketing plan is essential for any business looking to grow and succeed. With the right combination of audience targeting, goals, content creation and channel management, small businesses can generate impressive results. 

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What is Social Media? The Essential 2024 Strategy Guide for Business Growth

ProfileTreeProfileTree // 27th February 2024

What is social media? Put simply, what once may have appeared to be a frivolous way to chat with friends is now a vital part of most businesses. Yes, you want to concentrate on running your business but an understanding of the marketer’s social media realm – full of terms like algorithm, engagement rate and […]

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What Is Influencer Marketing? The 2024 Guide to Successful Campaigns

ProfileTreeProfileTree // 26th March 2024

What is influencer marketing? Influencer marketing is popular for good reasons and, if done right, it may end up having unparalleled growth, sales and results for a brand. It helps you to reach new audiences, without having to build them yourself. This naturally saves time, as professional influencers already have highly developed and specific audiences. […]

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The 7 Best Blogging Platforms for Business in 2024

ProfileTreeProfileTree // 30th November 2023

Squarespace is multi-functional for both blog and website purposes. Image credit: Unsplash @dtbosse

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Social Media Tools Guide: Streamline Your Best Strategy

Rebekah McCaigRebekah McCaig // 13th March 2024

Social media tools are essential components in digital marketing strategies for businesses of all sizes and industries. These tools often serve as platforms enabling brands to connect with their customers; grow brand awareness; and drive sales.  With over 4 billion social media users globally, platforms like Facebook, Instagram, and Twitter offer immense opportunities to connect […]

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What Is Social Media Strategy? A Blueprint for Social Media Success in 2024

ProfileTreeProfileTree // 11th February 2024

What is social media strategy? When you’re launching a business, dealing with social media on the fly can be tempting. But your social media ‘shop window’ deserves more…and can do so much more for your company. In digital marketing, a social media strategy stands as a carefully crafted roadmap for utilizing social media platforms to […]

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What is Twitter X & How Does It Work? A Complete Beginner’s Guide

ProfileTreeProfileTree // 11th February 2024

What Is Twitter? We bet you know the answer BUT aren’t sure how to make it work for your business. In the dynamic realm of social media, where words and images intertwine to shape global conversations, Twitter stands as a testament to the power of brevity and immediacy. From its humble beginnings as a simple […]

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What Is A Hashtag? The Ultimate Guide to Navigating the Hashtag Landscape

ProfileTreeProfileTree // 17th December 2023

In the ever-evolving social media landscape, hashtags have emerged as a ubiquitous and powerful tool for connecting, engaging, and amplifying voices. These seemingly simple symbols, represented by the pound sign (#), hold immense potential to navigate the vast expanse of social media and make your message resonate with a wider audience. What is a hashtag, […]

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What Is A Snapchat Geofilter? 10 Incredible Tips for Driving Engagement with Snapchat Geofilters

ProfileTreeProfileTree // 23rd January 2024

In today’s dynamic social media landscape, Snapchat stands out as a platform that empowers users to capture and share their moments with a unique blend of creativity and personalisation. Among its diverse array of features, Snapchat Geofilters have emerged as a captivating tool that transforms ordinary snaps into visually engaging and location-specific memories. Whilst you […]

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10 Best AI Marketing Tools

Eman SamehEman Sameh // 11th February 2024

Artificial Intelligence (AI) has turned around the marketing landscape with its advanced capabilities and innovative applications, acting like a virtual AI assistant to the marketing team. For marketers, AI marketing tools have become indispensable in optimising campaigns, streamlining processes, and driving growth. AI technology, especially with the help of generative AI tools for digital marketing, […]

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What is Facebook? Embrace and Discover a World of 10 Interaction Opportunities

ProfileTreeProfileTree // 29th November 2023

What is Facebook? Facebook is a social networking platform and has become a widely used social media platform that gives people a way to create a profile page, people to connect, share photos, videos and articles, join groups, and participate in events. Simply create a Facebook account, flick through the Facebook pages and get started […]

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Digital Marketing Services On A Budget: Amazing Actionable Tips For Start-Ups

Nuala DaviesNuala Davies // 11th February 2024

Digital marketing services are a lifeline for start-ups. Whether you’re a small scale business or have some experience under your belt, investing into your presence online has explosive potential. Here at Profile Tree we have been offering a range of Digital Marketing Services to our clients from across the sector since 2010.  We have gathered […]

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Digital Marketing Benefits: Inspiring Ways To Thrive Online

Nuala DaviesNuala Davies // 11th February 2024

The digital world presents itself as a treasure trove of opportunity. From social media to email marketing, there are quite literally billions of potential customers at your fingertips.  In this blog we take the opportunity to outline what we consider to be the top digital marketing benefits, explaining why you should invest the time to […]

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Master the Top Types of Social Media Marketing

Rebekah McCaigRebekah McCaig // 11th February 2024

In today’s digital era, businesses of all sizes are turning to social media marketing to connect with their target audience, build brand awareness, and drive sales. With millions of active users across various platforms, there is a multitude of types of social media marketing that can enable a brand to reach a vast and diverse audience.

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Get Started On Snapchat Now: Essential Ad Strategies To Reach Young Audiences

ProfileTreeProfileTree // 28th November 2023

Get Started On Snapchat – With over 375 million daily active users, Snapchat dominates as a favorite social platform among millennials and Gen Z. Snapchat’s immersive stories and disappearing content resonates with younger demographics, cemented by the fact 90% of their audience is between age 13 and 34. This presents a prime opportunity for brands […]

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Hootsuite: Your Complete Guide to the #1 Social Platform Driving Marketing Results

ProfileTreeProfileTree // 27th November 2023

What is Hootsuite? Simply, a web application that allows you to manage social media for your business. There are lots of ways to use Hootsuite AND it’s easy for a beginner to start to enjoy the benefits! It is very similar to Twitter’s own TweetDeck. Social media long ago passed trend status for marketers into outright […]

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What Is YouTube? 101- Your Step-by-Step Guide to Getting Started with YouTube

ProfileTreeProfileTree // 20th March 2024

What is YouTube? Let’s start: YouTube was brought to life by Chad Hurley, Steven Chen and Jawed Karim who used to work at PayPal together. However, YouTube is now run by Google after being bought out in 2006. Inside YouTube: The World’s Preeminent Video Entertainment Platform In less than two decades, YouTube has redefined entertainment, […]

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What Is Tumblr? A Comprehensive Guide to This Unique Social Media Platform

ProfileTreeProfileTree // 11th February 2024

It’s important to use the right privacy settings to stay safe on Tumblr. Image credit: Philipp Katzenberger

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Powerful Digital Marketing Tools to Elevate Your Business

Nuala DaviesNuala Davies // 4th February 2024

Digital marketing tools… Where to begin? The landscape is jam packed with platforms, apps, strategies, ideologies, best practices, tips and tricks… Feeling overwhelmed? Seeking the best tools for your business can take a lot of trial, research and effort. In this blog we save you valuable time by breaking down some of the absolutely essential […]

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Top Hashtags On Instagram: The Ultimate Guide!

ProfileTreeProfileTree // 11th December 2023

One great reason to ensure you’re using the best possible top hashtags on Instagram: being seen by as many people as possible on a platform built to celebrate your photos can only be good news! Instagram has taken centre stage since its appearance in 2010, creating a home to savour our love of great images. […]

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Social Media Monitoring Tools: The Essential Toolkit for Every Business

ProfileTreeProfileTree // 17th December 2023

Social media has allowed businesses a unique opportunity to understand customers, the market, and the competition easily and efficiently, which helps your business adjust accordingly to satisfy their needs and fill any market gaps. This is mainly because almost everyone uses social media to express their interest. Naturally, that is a lot of data to process, […]

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Customer Care Superheroes: How to Create a Service Team That Wows Customers

ProfileTreeProfileTree // 8th March 2024

For most people, quality of service is a crucial factor when making a purchase decision. Image credit: Business2Community

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Twitter Dimensions 2024: The Complete Guide on How to Create Optimized Images That Stand Out in Your Feed

ProfileTreeProfileTree // 11th February 2024

Twitter Dimensions: Images are a key part of engaging audiences on Twitter. Tweets with images see higher click-through rates and retweets compared to plain text posts. To ensure your visuals look crisp across platforms and devices, following Twitter’s guidelines for image dimensions and aspect ratios is important. The right sizes and orientations allow images to […]

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How to Create a YouTube Channel: The Complete Step-by-Step Guide

ProfileTreeProfileTree // 19th November 2023

Create a YouTube channel: it can seem daunting, but the right strategy opens up immense opportunities to build an audience and impact the digital video era. The first step is identifying a content focus and niche that aligns with your interests and capabilities. Once your channel concept is defined, optimize your presence by customizing branding […]

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LinkedIn Account Makeover: 15 Tips to Revamp Your Profile and Accelerate Your Career

ProfileTreeProfileTree // 21st January 2024

Suppose you’ve been reading any of our simply gorgeous quality content for the past however long you’ve been doing so (humour us). In that case, you’ll be quick to realize we’re particularly adept at quite a handful of things: Online marketing, analytics, design, app development and a smorgasbord of other such topics. But our favourite […]

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YouTube Statistics: The Ultimate Guide to Maximizing Your Impact – 7 Tricks to Transform Your Business

ProfileTreeProfileTree // 11th February 2024

Image credit: Souvik Banerjee

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Brand Perception 101: Essential Guide to Image and Reputation

ProfileTreeProfileTree // 17th December 2023

There are many facets to brand perception. Image credit: Oberlo

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What is Keyword Research? A Complete Guide to Effective Keyword Research for SEO

ProfileTreeProfileTree // 16th November 2023

What is keyword research? Simple! A practice that marketers use to find the right keywords to improve search engine results. Today we’re going to dive into exactly how this works After finding a niche keyword, marketers use their research to generate other keywords, aiming is to come up with as many terms as possible that are […]

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What Does Freelance Work Mean? How to Become a Freelancer in 5 Steps

ProfileTreeProfileTree // 13th December 2023

Freelance work is increasingly popular, especially among younger creatives. Image credit: G2

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