How to Use Social Media for PR
Do you know how to use social media for PR? We discuss how to master social media for your own PR strategy in the latest blog from ProfileTree.
Do you know how to use social media for PR? We discuss how to master social media for your own PR strategy in the latest blog from ProfileTree.
Social media marketing tips are exactly what you need to enhance your skills. We’re sure you have questions like how can I have the best social media? Or, how do I get the most out of social media? We’re sure you want to be a good social media marketer, since everyone wants to enhance their […]
Transforming a traditional business to an online one sounds like the norm. But believe it or not – even businesses that first date back to the 1930s are still in the process of being fully digitised. Without moving traditional businesses online, there is a risk of being left behind by their customers and the world […]
B2B digital marketing trends are always changing, and so are the methodologies, strategies, and nature of modern campaigns. Whilst the risks and challenges are not rapidly shifting like in the B2C ecosystem, it still does require a lot more effort – rather than just knocking on clients’ doors and offering services! The introduction of digital […]
What could come out of businesses using one of the world’s most popular websites? Over recent years, Reddit social media marketing has seen a notable surge in interest. Indeed, possessing the skills to effectively run a Reddit social media marketing campaign has become a valuable asset for employers. Reddit social media marketing: Picture of the […]
In the ever-changing world of business and trade, digital marketing has slowly made its way to become a necessity. The two worlds of technology and marketing often collide since the two of them are dynamic and versatile. During the past decades, both marketing and technology have benefited a lot from each other. Now digital marketing is a […]
Ecommerce marketing refers to the strategies and tactics used by online businesses to attract customers and drive sales of products or services through their website or mobile app. As global retail ecommerce sales continue to rapidly rise towards nearly $7 trillion, implementing an effective ecommerce marketing plan has become imperative for brands selling directly to […]
Effective landing pages stand out as essential tools for achieving desired outcomes in digital marketing. They’re your dedicated spaces to capture attention, spark interest, and drive conversions. But what makes a landing page genuinely effective? How do you design one that resonates with your audience and achieves your goals? In this article, you’ll explore the essential […]
How could blogging tips help you or your business? A blog can be a powerful tool to engage with readers and a place where they can explore your brand. Blogging allows your audience to go below the surface and understand what your business is all about. It showcases why they should buy from you and […]
The first step is adding a tracking code to your WIX website. Image credit: WIX
Under the My Fonts menu you can upload a variety of file formats. Image credit: WIX
The first step is to set up a store on your WIX site. Image credit: WIX
Instagram Reels are undoubtedly Meta’s response to the explosive success of micro content. These short, snappy 90 second videos present a world of opportunity in the world of content creation and are a great opportunity to help build rapport with your customers online. Within this blog we will discuss the importance of Instagram reels and […]
In the dynamic and fast paced world of digital marketing, two primary strategies compete. Paid advertising vs organic SEO… Which is the most affective? These two approaches are arguably the core foundations of modern marketing efforts. It is undoubtable that each of these approaches offer their own unique set of benefits, challenges and opinions. Within […]
Today, Google is about more than searching words and phrases and satisfying yourself with what comes up. Today’s Google features have made it easier to find exactly what you’re looking for. With options like the Google Advanced Image Search, you are a hundred times closer to finding the image you’ve been looking for. The search bar is […]
Learn Online Marketing – Marketers, business owners, and entrepreneurs always try to grow their skills. There are many ways to develop your marketing skills, whether through reading marketing books, getting a degree or even with online marketing courses. Online courses are one of the most effective ways to learn about marketing. Surely, at one point, […]
“Internet usage expanded to over 5 billion users worldwide as of January 2023, reflecting continued rapid adoption according to DataReportal [1]. The online education and e-learning market size is expected to reach $457 billion globally in 2023 based on a annual growth rate of 16% from 2022 industry revenues [2].” “North America retains the greatest […]
LinkedIn is the most popular B2B platform, are you making the most out of it for your business? One can’t disagree that speaking about social media for business can be overwhelming. Therefore, this article solely focuses on LinkedIn for business. So, let’s cut to the chase: how can you make LinkedIn a main factor for […]
Many of those interested in digital marketing find it suitable to start with a digital marketing course. Yet, some main questions remain persistent. What is the best digital marketing course? What should learners expect? Most importantly, how do you find a digital marketing course, and how much do they cost? Learners are always looking for […]
In this day and age, online communication is part of daily life. Sharing, planning and conversing have now become heavily reliant on online means of communication and at the centre of it all is email. Knowing how to use email is critical. Email has become an indispensable tool for communication in today’s digital world. It […]
According to HubSpot, there are 4 billion daily email users; this presents marketers with the opportunity to leverage this highly popular platform and this can be done through outlets such as a MailChimp campaign.
Customising, sending your email to an entire subscriber list and then tracking the results can take up a lot of time and effort, but this is where we recommend you set up a MailChimp campaign; a popular platform enabling businesses to create targeted email campaigns. With pre-designed templates, automation features, analytics, and simple broadcasting options, MailChimp takes care of all the technical details so you can focus on creating content and connecting with your contacts.
In this post, we’ll be going through a step-by -step guide on how to set up a MailChimp campaign for your business from setting up your account and defining your audience to crafting a compelling campaign and tracking the results, it’ll all be covered here. Whether you want to promote a sale, drive traffic to your website, welcome new subscribers, or keep customers engaged, MailChimp has everything you need.
Social anxiety is on the rise across Western countries. Image credit: Clearvuehealth.com
These days, digital tools are more important than ever if you run a business. However, not every business owner has a great grasp of technology. With that in mind, it’s important to seek out advice from experts Over the years, we’ve compiled a selection of free guides to a range of essential digital tools. These […]
The right password will take billions of years to hack. Image credit: Hive Systems
Video content is highly important in the world of marketing today, but it can be a challenge to find effective, free video editing software. A study by Sprout Social found that 95% of social media users will remember the message of a video as opposed to only 10% read in text. Therefore, if you’re trying to get a message across to your customers or audience, video is the way to do it.
In this blog post, we’ll be giving you some recommendations on what we would consider to be excellent free video editing software that will save your business a lot of money! While they may not have all the features that paid software would have, these applications can still provide you with the tools to create effective and engaging video content that will generate appeal amongst your audience. Let’s get started and explore some of our favourite free video editing software available.
At ProfileTree, we regularly update our articles to provide our readers with the most accurate and up-to-date information. This article has been updated as of 2023. What is the World Wide Web? You might think the web and the internet are the same thing but, surprisingly, there are some crucial differences. The World Wide Web […]
Wondering how the Instagram algorithm works? Look no further. Instagram has established itself as an absolute powerhouse of a social media platform. With over two billion active monthly users worldwide, this platform has extensive potential for both brands and individuals hoping to expand reach and engage with a broader audience. Therefore, mastering the algorithm within […]
The marketing funnel is a staple method in understanding consumer behaviour. Although it sounds complex – we’re here to make it simple and more appropriate for the digital age. A classic model, the marketing funnel was originally developed in 1910! We know what you’re thinking and you’re right – it is a little outdated. However, […]
Having a good conversion rate shows that customers have trusted the experience you have provided for them. This can be optimised. (Image Credit: Tashatuvango)
Do you find your content on the third or fourth page of Google results? We’ll explain to you some of the reasons why your content isn’t ranking – and even better, what you can do to help improve its position on Google’s search engine results. You put months of effort into creating amazing blogs, guides, […]
Over the past few years, TikTok has exploded in popularity, becoming one of the most influential social platforms for short-from video content. In this post we’ll be giving you some TikTok video editing tips – this app makes it easy for anyone to become a filmmaker and video editor! It is, however, a known fact that the most successful TikTok creators are those who use engaging editing techniques to make their videos more fun and compelling.
TikTok video editing can transform basic clips into viral sensations on the platform. With strategic use of popular music and audio, visual effects and filters, text, and more. The TikTok video editing tools that exist within the platform enable your videos to stand out amongst the crowd.
So, in this blog, we’ll be breaking down our top TikTok video editing tips to get your videos going viral! From textures and transitions to text guides and trendy tunes, we’ll be covering how to keep your audience hooked while showcasing your brand’s uniqueness.
Digital Transformation for Small Retailers We sat down with Martin Neill, CEO of AirPOS, to learn his insight into the number of E-commerce benefits available for small businesses to grow online as well as larger businesses. In our interview, Martin shared his business background and how his business has grown into a successful brand recognised […]
Gmail is the second most popular email client around the world. Image credit: Statista
Marketing environments are fundamentally concerned with the factors and forces that affect an organisations functions and relationship with consumers and society. These factors and forces are both internal and external. The internal environment is concerned with the resources, structures and planning of the organisation itself. It can be usefully categorised and analysed as the Five M’s […]
The topic of self development skills is a growing point of interest for people worldwide. Thanks to advances in technology and science, we can apply tested methodology to carve a path to success. We have access to virtually the entire human knowledge with a simple click. And if you look up self development skills, you […]
Influenced by cultural changes, digital design is rapidly evolving to adjust to new work-life which has become increasingly remote over the past year. With this in mind, digital trends have incorporated unusual colour schemes, 3D product simulations, new typography art, among others. Web designers are attempting to create realism within a digital environment. Life has […]