Rahma Ali // 12th October 2023
Do you want to create a well-structured marketing strategy that will drive sales and bring recognition to your business? To do this we must create authentic goals. For example, we need to uncover the major components of a marketing strategy, discover what a successful strategy looks like, and learn how to know if you’re going […]
Rahma Ali // 11th April 2023
What is a go-to-market strategy? We are here to help you learn how to create this strategy that can prepare you for a new product launch. With new trends introduced to the market every day, a go-to-market strategy (GTM) is a down-to-earth action plan that specifies how a company will reach its target customers and […]
Rahma Ali // 6th November 2023
The truth about creating a marketing strategy is that you need to keep up with marketing trends all the time, and just doing so could be considered a full-time job. Yes, effective marketing can bring an entire host of benefits to your business. And a well-tuned marketing strategy can set your brand up for success. […]
Rahma Ali // 4th February 2024
This question is frequently asked and the answer is quite interesting; which strategy is considered product marketing? Let’s face it, in marketing, many strategies are available, and if you’re unsure what strategy you should choose, it is very easy to get confused. Today we will learn about the power of product marketing and how it […]
Rahma Ali // 6th December 2023
What is a good marketing strategy? Or what makes a marketing strategy good? What is the main difference between a successful marketing plan and an unsuccessful one? It’s the preparation behind them. Definitely, marketing is an essential part of any business’s growth. And if you are looking for the most powerful marketing strategy, there are […]
Sara Lynch // 25th April 2023
At ProfileTree, we help businesses recognise the value and importance of content writing for the success of their business. Content writing is a tool used within a digital marketing strategy, it helps promote your brand online and ensures that your business remains competitive within the digital market.
Sara Lynch // 18th January 2024
Halloween is a great time for the hospitality industry to show off their hosting skills. There are lots of opportunities for clever marketing techniques and it all makes for great content that can be posted online.
ProfileTree // 11th February 2024
In content marketing, using a social media content calendar and schedule to arrange your content is vital. By doing this, it allows you to manage your work and ensure your content is being published at relevant times. Using a social media content calendar is what will help you to succeed in meeting your marketing strategy’s […]
ProfileTree // 26th February 2024
Affiliate marketing is a way of making passive income. According to Statista, business spending on affiliate marketing will hit 8.2 billion dollars in the United States alone by 2022. Taking advantage by tapping into this industry seems like a good idea, but what does it take to start? This step-by-step guide will cover the journey of […]
ProfileTree // 17th December 2023
In this article we will examine Green USPs for SMEs. This means Green Unique Selling Points for Small & Medium Enterprises. Recent years have seen the emergence of issues relating to the environment and sustainability being elevated throughout society. This has fundamentally changed the marketing environment in which enterprises of all sizes operate in. ‘Green […]
ProfileTree // 1st February 2024
The proliferation of influencers in the digital marketing space has become a central feature of communication for many brands. The increasing diversity of platforms provided by influencers across sectors and niches gives a brand a unique set of channels to target consumers. To understand how to effectively utilise influencers in a strategic marketing context, it’s essential to focus on the process by which influencers impact and influence consumers. The process is known as social influence.
ProfileTree // 6th October 2023
Storytelling is such a buzzword in the marketing industry these days. There’s been a lot of hype about successful brand storytelling examples because ultimately, people like to hear the story behind their favourite products/services, it builds brand loyalty and helps create an emotional connection that will ensure your business stands out from competitors. But what […]
ProfileTree // 11th February 2024
Amazon’s Alexa-controlled Echo speaker, now in its second generation and with countless derivative variations available, continues to increase its musical, smart-home, and digital-assistant offering. It’s a wireless speaker first, but capable of a whole lot more – including content marketing. Using nothing other than the sound of your voice, you can play music, search the […]
