Free Social Media Tools: A QUICK READ Overview
Why are free social media important? If your work includes using social channels you can improve the results of your efforts, with ease, thanks to some superb helping hands.
That’s because free social tools help you to perform tasks like searching for subjects, understanding your audience, scheduling posts, measuring performance and much more.
Let’s take a closer look…
What are Free Social Media Tools?
Free social media tools are social media tools that will help you manage, monitor and record all of your virtual movements. It consists of tools that manage your accounts and keeps your social media platforms organised. There are free social media tools such as: monitoring tools, management tools, scheduling tools, planning tools and publishing tools.
Top Seven Free Social Media Tools to Try
It’s worth taking a moment to understand the most used social media platforms. Examples of the top social media sites would be: Facebook, Twitter, Instagram, and Snapchat. Once you’re acquainted with the field of social media marketing, here are seven free social media tools that you should try out and make your life easier:
HootSuite is the current trending free social media tool for Twitter; it makes sure to keep your Twitter profile performing at its best. HootSuite offers management of more than one Twitter account at the same and it schedules up to thirty posts in advance. This means that you can handle more than one Twitter account for more than one client. You can also schedule posts that will automatically upload to Twitter, in advance. No more sleepless nights for you! HootSuite also provides you with statistics and reports on followers’ growth and analytics.
Social Pilot is a ‘does what it says on the tin’ tool; it pilots your social media accounts. It acts as a medium between you, your social media platforms and your clients. You’ll find Social Pilot efficient because of its multiple uses.
This free social media tool allows you to access multiple social media profiles at the same time and bulk schedule posts. This means that you’ll be able to work on several accounts at the same time; you won’t have to worry about missing a post deadline. You can also cooperate with members of your team, keep your clients happy and utilise any browser extensions.
Zoho Social resembles the above free social media tools, with a difference: Zoho Social offers bulk schedule posts, access to clients’ databases and statistics on every social media account. However, Zoho Social works for only one brand, so you won’t be able to manage multiple accounts. Despite that drawback, Zoho Social gives extensive access to every social media tool from planning to publishing.
Buzzsumo is an essential free social media tool when it comes to research content. It revolves around Facebook, along with analysing and keeping track of your pages. Buzzsumo will help you understand which content works best for your audience; it can even predict the best day to post content to achieve the best results. You will also be able to track which of your content is attaining the best feedback from your viewers; that’s not something you see every day. Buzzsumo gives you tips on the length of your posts that will be most desirable; it also offers monthly statistics on how well your Facebook page is running.
Although it’s a rare form of social media, forums and board messages are a part of the social media family too! There are many people all over the world who rely on forums and board messages for information and helpful tips. BoardReader offers search engine optimisation of specific keywords through a wide range of forums all over the Internet. This gives you a chance to see the opinions of viewers on your content or your social media account. This free social media tool allows you to generate charts about your brand, giving you the inside scoop on what people really think of your brand.
HowSociable is a rare kind of free social media tool because it is all about your competitors. HowSociable allows you to track your social media presence, along with your competitors’ presence. This provides you with insight on what you’re doing right or wrong with your brand.
You will be allowed to track twenty four different social media platforms, including LinkedIn and Tumblr. HowSociable gives you the ability to measure the virtual movement for your brand and your competition; it also shows you which social media platform your brand excels or needs more development on.
Mention is a free social media tool that monitors millions of sources in multiple languages. This aids you in staying updated on any mention of your brand on any source on the Internet. Sources include: social media platforms, news sites, forums, board messages, and blogs…basically any web page!
Mention also keeps you organised with your team. You can track your team’s progress, distribute work tasks and generate reports about any mention of your brand. This free social media tool revolves around your brand name and helping the person behind the social media accounts.