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Category: What Is?

What is Snapchat? The instant image and video social media
What Is?

What Is Snapchat?

What is Snapchat? Snapchat is designed to send quick snaps or pictures taken by your camera, the point of Snapchat being that your snap is

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What is a Keyword?
What Is?

What Is A Keyword?

What is a keyword? It’s important question for anyone looking to do business either as a strictly e-commerce entity or as a traditional “brick and

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What is Value Proposition?
What Is?

What Is A Value Proposition?

A “value proposition” is a marketing statement for a business. A company uses this statement to illustrate the reasons a potential target group should purchase a

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What is Leadership? The importance of leadership
What Is?

What Is Leadership?

What is leadership? Conventional dictionaries hint at leadership as the action of motivating a group of people or an organisation towards achieving a common goal.

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What is Hootsuite?
What Is?

What Is Hootsuite?

What is Hootsuite? Simply, a web application that allows you to manage social media for your business. There are lots of ways to use Hootsuite AND

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What is Online Advertising? Importance of Advertising
Digital Marketing

What Is Online Advertising?

What is online adverting? Simple…advertising online has become one of the most popular methods for marketers, allowing professionals to maximise their reach across websites, search

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What is a Lead Magnet? Generating new customers
What Is?

What Is A Lead Magnet?

What is a Lead Magnet? If you have a business that needs leads, a company that needs to refresh their marketing, or are just curious about

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What is Mobile Marketing? Targeting mobile users
What Is?

What Is Mobile Marketing?

What is mobile marketing? Simply a strategy that uses mobile devices, tablets, and smartphones in order to reach a target audience. Read on to discover

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What is YouTube. YouTube on mobile
Social Media

What Is YouTube?

What is YouTube? Let’s start at the beginning: YouTube was brought to life by Chad Hurley, Steven Chen and Jawed Karim who used to work

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What is Content Marketing? Creating content for customers
What Is?

What Is Content Marketing?

What is content marketing? Advanced technology has had a tremendous impact on the way businesses conduct their marketing strategies. An innovative content marketing strategy can

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What is UX Design? Designing for online
What Is?

What Is UX Design?

What UX design? Simply, the process of creating digital products that are useful, easy to use, and fun to interact with. The goal of UX

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The ProfileTree ‘What Is?’ library brings you a huge archive of introductory blogs across technology, business, management, marketing and more.

The added bonus? Every article is designed to answer your questions in a quick, clear way with a very reference guide and great layout.
Browse our ‘What Is?’ articles to find an answer or even stumble on the information you didn’t know you didn’t know.

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