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Category: What Is?

What is Corporate Strategy?
What Is?

What Is Corporate Strategy?

What is corporate strategy? Simply a well-defined long term portfolio approach set by an organisation after analysing their business carefully. Its main purpose is to

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What is Video Marketing?
What Is?

What Is Video Marketing?

What is video marketing? If you haven’t asked this question, and asked what it means for your business, there are near-immediate benefits you’re missing out

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What is Facebook? The worlds most popular social media
What Is?

What Is Facebook?

What is Facebook? Understanding the basics behind Facebook is the first step to understanding how it can benefit you and your business. Facebook is a

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What is Google Search? Facts of Google search
Content Writing and Marketing

What Is Google Search?

What is Google Search? There’s much more to Google Search than you’d expect, meaning lots more opportunity to make Google work harder for you and

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What is Google Ranking? Ranking online
Business Strategy

What Is Google Ranking?

What is Google ranking? The answer is simple but could mean a great deal to your business. In short: Google ranking is an algorithm to measure

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What is an SEO Audit? Fixing the search engine optimisation of a site
What Is?

What Is An SEO Audit?

What is an SEO audit? If you’re wondering why your website isn’t doing as well as you’d like in Google search results, then this question

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What is Keyword Research? Why reach keywords
What Is?

What Is Keyword Research?

What is keyword research? Simple! A practice that marketers use to find the right keywords to improve search engine results. We’ll explain how. After finding

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What is Google Drive? Upload to the cloud
Tools and Tech

What Is Google Drive?

What is Google Drive? If you have a Google or Gmail account, you are already using Google Drive!   Let’s make sure you know what it

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What is B2B Marketing? Business to Business Marketing
What Is?

What Is B2B marketing?

What is B2B marketing? Do B2B companies have to market differently than other types of businesses? What does that look like? And most of all

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What is Video Production? Producing a video
What Is?

What Is Video Production?

What is video production? The modern audience moves fast and often does not have time to slow down for information. Quite simply, video marketing uses

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What is Google Plus? Googles social media
Social Media

What Is Google+?

What is Google+ ? A social network with highly sophisticated features built on Google, the best and most popular search engine, meaning some features are available

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The ProfileTree ‘What Is?’ library brings you a huge archive of introductory blogs across technology, business, management, marketing and more.

The added bonus? Every article is designed to answer your questions in a quick, clear way with a very reference guide and great layout.
Browse our ‘What Is?’ articles to find an answer or even stumble on the information you didn’t know you didn’t know.

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