Having your video looking professional can be the difference between a viewer watching your entire video, or switching off after a few seconds. Using the likes
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Category: Video Marketing and Production
In part five of our video tutorial series you’ll learn how to edit the colour grading and masking within Adobe Premiere Pro. This video also
How to use timeline and workplace in Adobe Premiere Pro CC? Setting up your timeline and workflow can be a challenge for new users, however
How to use transitions, titles and effects in Adobe Premiere Pro? Below is part three of our ProfileTree series explaining a range of Adobe Premiere
How to render and export using Adobe Premiere Pro CC? Once you have finished editing your video or film, you will now need to export the edited
Along with video editing, Adobe Premiere Pro is very good for sound and audio editing. This makes this software ideal for any creator with a need
Premiere Pro CC is one of the most trusted pieces of video editing software in the world, alongside the likes of Sony Vegas Pro, iMovie and Final
As one of the territories of Google’s empire, some say YouTube is slowly replacing television. One look at YouTube’s numbers and statistics will make you
The concept of content marketing is not new to the world of business. For as old as the 18th-century smart businesses used content to raise
You have seen them on social media. They are the Internet’s response to reality television. I’m talking about vloggers. Maybe you want to start your
How to be a successful YouTuber? Becoming a success like PewDiePie will take patience, originality, planning and hard work. We’ll walk you through the steps to gaining
What is Twitch? A community where streaming, gaming and pop culture meets social media. Millions of people around the world use this streaming service to
What is Instagram Television? Will IGTV Shake Up Online Video? Recently Instagram released their own YouTube-esque platform called Instagram Television (IGTV) in an attempt to take Instagram –
The single most important strategy in content marketing today is video. Whether it’s video on Facebook, Twitter, Snapchat or YouTube, the content you need to be thinking about creating and marketing on social media for your business is video. Period.
Quite simply video marketing is incorporating videos into your marketing campaigns whether to promote your company, product or service. Customer testimonials along with live event videos are becoming more and more popular as companies try to leverage rich media content into their marketing efforts. Marketers can get a lot of mileage with just one video by incorporating it into all your marketing channels – from email to search to landing pages. Moreover, studies show that video can increase your Google ranking, conversions, open rates, click through rates and more.
No matter what you’re selling, no matter what your company does, if you don’t have a video marketing strategy for the biggest video platforms, you are going to lose. And in case you haven’t noticed, the platforms of distribution for video content online have shifted drastically over the last few years. It is essential that you get your head around the techniques for it and mark your stamp.