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Tools and Tech - Page 5

The latest tools & equipment articles, advice and insights from the ProfileTree team.

50+ Amazing Artificial Intelligence Statistics in Business to Inspire you

Fatma MohamedFatma Mohamed // 9th February 2024

No one can deny the effect of artificial intelligence in our daily life. AI has entered our life and found its way into many areas – including cell phones, cars, smart homes, cybersecurity and other sites. It is one of the most technological revolutions happening in the 21st century. AI was able to occupy this […]

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12 Best Business TV Shows You Need to Binge Right Now

Sara LynchSara Lynch // 7th February 2023

Business TV shows are filled with excitement, inspiration and cutting-edge competitiveness that separates the cream from the crop. We’ve put together a list of the best business TV shows that you need to binge on immediately.

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WIX 101: How To Create a WIX Website From Scratch

ProfileTreeProfileTree // 13th March 2024

The first step is to click ‘Create a Website’. Image credit: WIX

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Streamlining Success: 101 on Setting Up Powerful Automation and Automated Emails in WIX

ProfileTreeProfileTree // 26th October 2023

Automation and Automated Emails in Wix offer valuable tools to enhance your website’s functionality and user engagement. Here’s an elaboration on how to set up automation in Wix and why it’s crucial: Automation and Automated Emails in Wix: Enhancing User Engagement Automated emails can play a pivotal role in your website’s success. They serve as […]

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Effortlessly Integrate Hotjar Tracking Code with Your WIX Website – Step-by-Step 101 Guide

ProfileTreeProfileTree // 22nd February 2024

Have you ever felt like your Wix website is a black box? You put in the effort, create beautiful content, but understanding how visitors interact remains a mystery. This struggle is common for small businesses, yet it holds the key to unlocking explosive growth. With Hotjar, you can finally peel back the curtain and see […]

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Member on a WIX Site: Create, Edit, Elevate and Supercharge Your Website’s Potential with Custom WIX Memberships.

ProfileTreeProfileTree // 17th October 2023

As an administrator, you must know how to create and edit a member on a WIX website. Our video guides explain how to create members on your site, how to edit these members, block users, and how to create member-only pages on WIX. Using site membership can mean offering premium content or having more personalised […]

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Tools and Equipment Insight

For anyone in the marketing field, embracing the continuous usage of digital enhancements tools or equipment is necessary. Every single move must be pre-planned and useful in order to determine the type of audience and their needs to develop campaigns and tactics that work. There are a number of digital marketing tools on the market designed to assist the marketing team in organisations of every size. You must consider why you need the tool and how it will be used.

Having a clear vision of what these planner tools and project management represent is a must. First and foremost, you need to understand how these tools can be used to help give your website a boost in the search engine rankings and generally SEO. However, this isn’t the only thing the planner and management tools can be used for.

Websites rely on the traffic generated by the search engines to bring prospective clients in and increase the chances of a conversion. Using an effective tool is necessary to help you determine which parts will be easier to rank for and which ones will bring the amount of qualified traffic you need to increase your sales.

These tools are often free and are designed to make the job of ‘research and tracking’ much easier to manage, especially if you are unable to hire someone dedicated to your content marketing plan, which is the case for many smaller businesses with limited marketing budgets. Instead, you will be able to handle it on your own so you can get the results you need to survive in a competitive business world.