In the ever-evolution of marketing, growth hacking has become one of the latest marketing buzzwords. You must’ve come across it somewhere, especially if you’re an
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Category: Digital Marketing
Have You Considered How Branding Can Improve Your Business? In this interview, we sat down with Gareth Tipping, sales director at Garment Graphixs. The business
While it may seem unthinkable today, there was a time when SEO and user experience (UX) were seen as two very distinct aspects to running
For many businesses, digital transformation has become a huge priority and the need for a strong digital strategy cannot be ignored. Do you want
Social media marketing tips are exactly what you need to enhance your skills. We’re sure you have questions like how can I have the best
Do you need advice in how to improve your business growth with an online presence? In our recent addition to our business leaders series, we
When a new member joins our team, we are often asked – What is digital marketing analysis? Digital marketing analysis is the starting point for
It is a legal and ethical necessity that companies have governing policies for different aspects of their business. This would include an internal code of
No matter your business size or what you offer, you can grow your business through social media and digital marketing! Sean O’Connor has experienced
Taking a traditional business and transforming it into a larger online business Many traditional businesses are finding that without moving their business online, they
Digital marketing analysis is the starting point for any digital marketing executive to build a strategy. In fact, without an analysis, one is merely lost
To stay competitive in today’s electronically savvy world, you must create and maintain a solid online presence. This requires much more than launching a website and profiles on social media platforms—because competition in the online world is fierce. Every single one of your competitors has added online marketing to their marketing strategy—many of whom turn to a digital marketing company for assistance. If you have ever wondered what exactly a digital marketing company does, you have come to the right place. At a high level, digital marketing refers to advertising delivered through digital channels such as search engines, websites, social media, email, and mobile apps. While this term covers a wide range of marketing activities, all of which are not universally agreed upon.
According to a ‘Managing Digital Marketing’ study by Smart Insights, 46% of brands don’t have a defined digital marketing strategy, while 16% do have a strategy but haven’t yet integrated it into their marketing activity. But here’s the thing: if you don’t have a plan in place how can you expect to grow and innovate, to measure meaningful results and to learn from past mistakes? That’s where your strategy chimes in. In fact, digital marketing benefits businesses of all sizes by giving access to the mass market at an affordable price. Unlike TV or print advertising, it allows truly personalised marketing. The main advantage of digital marketing is that a targeted audience can be reached in a cost-effective and measurable way. Other digital marketing advantages include increasing brand loyalty and driving online sales, increase your online presence, perform market research, integrate your online profiles and platforms. ProfileTree offers a wide variety of these services with the highest beneficial outcomes.