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The single most important strategy in content marketing today is video. Whether it’s video on Facebook, Twitter, Snapchat or YouTube, the content you need to be thinking about creating and marketing on social media for your business is video. Period.

Quite simply video marketing is incorporating videos into your marketing campaigns whether to promote your company, product or service. Customer testimonials along with live event videos are becoming more and more popular as companies try to leverage rich media content into their marketing efforts. Marketers can get a lot of mileage with just one video by incorporating it into all your marketing channels – from email to search to landing pages. Moreover, studies show that video can increase your Google ranking, conversions, open rates, click through rates and more.

No matter what you’re selling, no matter what your company does, if you don’t have a video marketing strategy for the biggest video platforms, you are going to lose. And in case you haven’t noticed, the platforms of distribution for video content online have shifted drastically over the last few years. It is essential that you get your head around the techniques for it and mark your stamp.

Video Marketing Articles
Video Content Marketing: Earning from Your Competitors' Mistakes   

What Is IGTV? Can Instagram Television Challenge YouTube?

Blog vs Vlog - Ultimate Guide 2018

What Is YouTube Premium?

What Is Twitch?

How to Be a Successful YouTuber: Joining the Creator Community

What is Augmented Reality?

Facebook Video Ads: Are They Worth It? (8 Tips for Great Results)

How to Make a YouTube Channel? Easy Steps and Tips for Beginners

Video Content: The Future of Digital Content Is Here

Video Marketing: A Must For Your Business

YouTube Monetizing: All You Need To Know

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