Our Business Blog

Read our business blog with help, advice and tips for businesses small and large.

We provide our best advice and top tips to help your with your marketing, start up or business idea.

Far too often businesses are utilizing a digital marketing agency to run their SEO (Search Engine Optimization) campaigns, but don’t have a clue what the acronym means, let alone know what they are paying the agency to do. Long story short, an SEO’s job is to help your business grow. In a world where people of all ages and backgrounds are constantly glued to a screen, SEO should be an essential piece of your marketing campaign. By optimizing your business’ website for organic search, you are allowing your products and/or services to be discovered and explored, with the potential to grow your business exponentially.

For example, the majority of people use Google (or Bing) to search for things like “best tacos restaurant” or “pet shops in [town name]”. When people search for these kinds of queries, you’d want your website (when relevant) to come up on page one, yelling, “Pick me! Pick me!” How do you do that, you might ask? The answer is good old SEO.

Many business owners feel that they don’t need SEO because they obtain most of their business through word of mouth referrals. Although word of mouth marketing is an effective way to bring in business and build up your reputation, it’s not a scalable way to grow your business. The digital landscape has changed dramatically over the past few years, and SEO is and will still remain an effective and important marketing strategy.

SEO Articles
Understanding Google: Ultimate Guide for YOUR Business

SEO ULTIMATE GUIDE: EVERYTHING You Need to Know

Our ULTIMATE DIGITAL FAQ: FREE Knowledge Base (Pt 2)

Readability: An Easy Boost for Content ROI

Content Marketing Tips: EVERYTHING You Need to Know

What Is A Social Aggregator?

What Is A Breadcrumb?

Business Strategy: The Only Guide You'll Need!

What Is SEMRush?

Make Content Work Harder with SEO Keywords - Here's How!

How To Perform an SEO Audit

Despite the importance of search engine optimisation, the vast majority of websites on the...

How to Optimize your WordPress Sitemap

Newsletter Footer

Start Growing