Browse the categories for a huge archive of quick reads, advice and guidance on business marketing PLUS in-depth guides.
We aim to produce the best business blogs on digital marketing, content creation, business and entrepreneurship as well as web development, business strategy and social media.
Miranne Khaled // 4th February 2024
In the rapidly evolving world we live in, the significance of artificial intelligence is becoming increasingly important by the day, dominating various industries. One of the most promising applications lies in the field of AI detectors — those groundbreaking advanced tools capable of analysing data to uncover patterns, detect behaviours, and identify anomalies. Like many […]
Miranne Khaled // 6th November 2023
Ever since its release, ChatGPT has taken the world by storm, solidifying its position as one of the most remarkable advancements in artificial intelligence. This groundbreaking platform has reshaped how we interact with technology and garnered immense popularity. However, amidst all the hype surrounding ChatGPT, there are alternative options that are often overlooked but claim […]
Claire Mulligan // 7th December 2023
Instagram Guides is one of the latest new features on Instagram that businesses can use to promote their products and services. Instagram continually introduces innovative features to enhance user experience and facilitate digital marketing. Understanding how Instagram Guides work can provide businesses and marketers with the up-to-date knowledge they need to identify new ways to sell their products and services.
Claire Mulligan // 11th February 2024
As we delve further into the digital age, the importance of understanding social media facts has become increasingly apparent for business owners and marketers. The rapid nature of the social media landscape means that trends are constantly changing due to user behaviour and social media updates. Keeping up with the latest social media facts ensures that your digital strategy is relevant, clear, and will generate sales and conversions.
Miranne Khaled // 27th March 2024
The gaming industry stands as a captivating and pioneering force in the world of technology, captivating audiences globally with its immense cultural significance and continuous technological advancements. With the integration of cutting-edge technology, gaming companies across platforms like PCs, consoles, and mobile devices have successfully brought their mesmerising games to over three billion individuals. Undoubtedly, […]
Claire Mulligan // 11th February 2024
In the ever-changing world of digital marketing, social media trends can be challenging to keep up with and implement these trends in your digital marketing strategy. Due to the 24/7 and vibrant nature of social media, social media trends are constantly changing, so it’s important for businesses and marketers to remain aware of trending topics and content.
Social media trends indicate how consumers are currently behaving and how they respond to different types of content. Once businesses and marketers identify social media trends, they can implement these into the digital strategy and ensure that their content creation is relevant and therefore will rank highly.
Raghda Elsabbagh // 6th November 2023
Hey there, fellow adventurer! Welcome to the exhilarating world of drone videography, where creativity takes flight and perspectives are redefined. Ever since their birth, drones have revolutionised the art of video production. They aren’t just gadgets but your passport to a breathtaking new perspective. From soaring over rugged mountains to gliding above sparkling seas, these nimble flying […]
Omnia Essawy // 16th April 2024
In today’s digital age, content marketing has become a critical aspect of every business’s success. However, creating engaging, relevant, and data-driven content that can capture the attention of the target audience could be quite a time-consuming process. That’s where the AI Content Marketing tools come in.
Claire Mulligan // 17th December 2023
Within the rapidly evolving world of social media, Instagram Threads has become the latest social media platform to enter the digital marketing landscape. Instagram Threads was designed by the Instagram team in order to compete with Twitter as a leading social media platform to share public conversations and connections through text and media.
The launch of Threads signals a shift towards a more personalised and interactive experience for users as Instagram encourages social media users to engage in conversations and share their opinions on trending topics and events.
Aya Radwan // 7th December 2023
After the release of Instagram in 2010 as the latest photo-sharing application, it joined the list of social advertising applications. Today, it’s rare to find a marketing strategy that doesn’t include Instagram in its social media marketing plan. The viral application helped both businesses to reach customers on the other side of the globe and […]
Miranne Khaled // 11th February 2024
Social media has been on the rise ever since its emergence, and today it just became an essential part of our days. No matter what you do or where you are, the temptation of taking your phone out and scrolling through the news feed is quite strong. Recent studies have repeatedly stated that, despite its […]
Miranne Khaled // 16th February 2024
Artificial Intelligence has rather become a lively part of today’s technology industry. Despite raising some concerns regarding whether it will diminish the essence of humanity, it’s made several mundane tasks relatively easier. It has also accelerated the process of getting complex tasks done, saving lots of time and effort. AI has now been applied in […]
Miranne Khaled // 20th July 2023
Marketing plays a pivotal role in making or breaking the business, for it holds extensive power. With the fierce competition nowadays, you will need a solid plan and practical tools in order to stand firm while delivering your business to success. One of the main elements that would help your business thrive in today’s world […]
Marwa Alaa // 20th July 2023
A Chrome extension is basically a way to improve user experience or modify and add functionality to the Chrome browser. It aims to serve a single purpose around which the whole program is built. To create it, we use web technology like HTML, CSS, JavaScript, or any other known coding language. An extension should have […]
Marwa Alaa // 12th March 2024
Do you want to block a website on Google Chrome to focus more on your work and increase your productivity? Would you like to restrict access to some websites to protect your kids from certain content? You might have faced a situation where you are looking for how to block websites on your browser. Actually, […]
Nouran Ashraf // 14th April 2024
Thinking of building a website for your brand? If your answer is anything other than “yes,” you need to think again. Having a website for your business can help you connect to a bigger audience, hence a boost in sales. This is why building your website and investing in designing its layout can be the […]
Claire Mulligan // 11th February 2024
In today’s digital world, TikTok statistics are crucial to monitor for businesses to remain up to date on emerging trends and opportunities to market their products and services. With TikTok’s user-friendly interface, creative freedom, and engaging video content, TikTok has demanded user attention from consumers worldwide. However, what does this information mean for your brand? To understand the opportunities for your business through TikTok marketing, let’s take a look at some important TikTok statistics that influence the success of advertising on TikTok.
Miranne Khaled // 21st December 2023
Describing today’s world as fast-paced has become old news, with the everyday technology advancements seeming to be endless. The rapid progress has left many generations constantly playing catch-up, unable to keep track of every new aspect of the tech industry, yet it’s keeping the learning process open. Artificial intelligence was once a distant dream, a […]
Ahmed Samir // 17th December 2023
ERP is an acronym for enterprise resource planning and software that is developed so that organisations can improve and become more efficient in terms of implementing and introducing a system which allows you to manage your day-to-day operations and activities effectively. If you do think about those day-to-day operations for your business, then this is […]
Ahmed Samir // 29th February 2024
Nowadays, videos are widely used in many fields, but what are the best video editing software tools? This article will answer all your questions perfectly, especially if you are a beginner, starting, or professional video editor. This is just a quick little guide on some of the editing tools we would recommend. Adobe Premiere Pro The first […]
Nouran Ashraf // 4th February 2024
Have you ever wondered what makes certain businesses successful while others are not? Have you questioned your marketing strategy and thought there may be something you missed? Well, think no more! ProfileTree will take you on a tour to investigate one of today’s most successful marketing strategies. Animated business videos are among the most successful marketing […]
Ahmed Samir // 26th October 2023
Scenario planning analysis is essential for any business. You need to know the steps you want to consider while conducting a scenario plan and analysis within your business. Still, first, you should consider it as a way to integrate future thinking and community communication. It offers plausible and possible alternative views on how your business environment […]
Panseih Gharib // 21st January 2024
Business Strategies throughout the past century have improved in an impressive way. Especially during the last decade, the way business is done and startups enter the market is rapidly changing. This rapid change, which sometimes happens on a yearly or even monthly basis, is due to major events that take place around the world. Today, the […]
Sara Lynch // 6th September 2023
Our lead Digital Strategist, Stephen, recently held a LinkedIn webinar that delved into the world of utilising AI in marketing, with a particular focus on specific AI tools. It was informative, in-depth and gave attendees real, practice advice for how they could utilise artificial intelligence in their digital marketing efforts.
Rahma Ali // 21st January 2024
Have a website? Then you can only make it right with an SEO company. So, how can you choose a reliable and trusted one? Finding a GREAT SEO agency might require more time than you might expect. First, you have to check out ratings and read reviews while looking for the best choice. The first […]
Ahmed Samir // 15th April 2024
In this article, we are going to discuss why your website’s colour scheme is important. Colour plays a really important role in every project that you have, from printing promotional flyers to creating your brand’s logo and establishing your brand’s identity. This is no less true for your website’s colour scheme. By using different colours, […]
Rahma Ali // 26th March 2024
Do you have a website, and you’re looking for ways to optimise content and structure for lead generation? We will review how to analyse your website’s performance and provide some tips to ensure that your website is loading as fast as possible and is as easy to use for the user as well on the front end. […]
Claire Mulligan // 3rd November 2023
In the world of social media, it’s vital to recognise how to get followers on Twitter in order to enhance your online presence. With over 330 million active users, Twitter offers an amazing opportunity for businesses to establish their brand and engage with a global audience. The key to unlocking Twitter’s potential? Building a substantial following who are genuinely interested in your message and engage with your content.
Nouran Ashraf // 25th June 2023
Have you ever visited a website so slow that you immediately closed the tab and checked other suggested results? This might be one of the worst nightmares for a website owner. A slow-loading picture on a clothing website can throw off any potential customers, resulting in unintentional losses and low revenue. But it’s not just […]
Ahmed Samir // 14th April 2024
Need to know the top free website builders for photographers? All the options for communicating online may make your head spin. So let’s uncover the differences between website builders to help you choose the most efficient one that aligns with your business vision. Photography Website Builders for Pros and Beginners You may use several platforms […]
Ahmed Samir // 23rd October 2023
Do you know what The Internet of Things and Cloud computing are? Do not worry if you don’t; we’ve got you covered. The Internet of Things can be described as one extensive network which works in line with connecting physical objects known as things with people. These objects, or things, are everywhere, from our household […]
Ahmed Samir // 4th March 2024
In today’s article, we are going to explore Dall E, an artificial intelligence AI model created by Open AI, which generates images from textual descriptions. The fun fact here is that Dall E is actually named after the artist Salvador Dali and the Pixar character Wally. So Dall E is basically another AI image generator. AI Image Generators So what […]
Rahma Ali // 14th January 2024
The field of online business statistics can give you valuable insights into how the business environment reacts to the current circumstance, the market sentiment, and the validity of your expectations. Join us in this important report to uncover many exciting facts. Statics is the art of collecting, analysing, sorting, translating, generating readable data, and presenting […]
Ahmed Samir // 14th April 2024
What do you know about building a website or how to use website builders and pick your website templates? This article will go through a rundown of the different website builders and what templates they have to offer, and also give a foundation on what website builder you want to use for the website templates […]
ProfileTree // 2nd July 2023
When we see advertisements that make promises, we expect them to deliver on their word. Sometimes advertisements don’t live up to our expectations though which can negatively impact how customers perceive brands in the future.
Ahmed Samir // 14th April 2024
Building and designing websites from scratch could be really exhausting. That’s why we are blessed with some web development programs and platforms to ease the building process, and Bootstrap is one of them. What is Bootstrap? Bootstrap is an open-source, free web development framework. It is designed to ease the web development process as it helps web […]
