Browse the categories for a huge archive of quick reads, advice and guidance on business marketing PLUS in-depth guides.
We aim to produce the best business blogs on digital marketing, content creation, business and entrepreneurship as well as web development, business strategy and social media.
Sara Lynch // 29th September 2023
The AI industry in the UK has experienced a significant boom, marking a transformative period for technology and industry. This surge in AI adoption has opened up a plethora of opportunities for businesses across various sectors, fostering innovation and driving economic growth within the UK.
Panseih Gharib // 21st January 2024
As a business owner living in the 21st century, hiding in a comfort zone is no longer an option. Challenges and new technologies will always be a threat if not realised early. Using new technologies and innovations in your line of business is essential to keep up with the fast pace of business development. As […]
Noha Basiony // 14th April 2024
An artistic portfolio, as the ultimate collection of an artist’s best work that showcases their talent, creativity and dedication to their career and their general quest in the realm of art, is utterly indispensable to convince the client sitting on the other of the table they are the best match for and the only one […]
Miranne Khaled // 21st September 2023
Over the years, marketing has not only gained momentum but has become a pivotal element for businesses of different sizes. The prominence of marketing lies in its ability to effectively display a company’s services and products and promote them to potential clients. With the emergence of social media, a revolutionary marketing strategy has come into […]
Nouran Ashraf // 14th April 2024
In this highly competitive online world, every second counts. No one wants to visit a website that takes even five whole seconds to load, and no one wants to build such a website—this can lead users to storm off your site as fast as they can, leading to potential losses and bad site performance. Since […]
Ciaran Connolly // 26th October 2023
Almost all online experiences begin with a search. Accordingly, online businesses always strive to be at the top of the search results to gain more organic traffic. This is where SEO comes into play. Focusing on your website optimisation can help you boost the visibility of your content, reach the right target audience, increase your […]
Miranne Khaled // 19th September 2023
Everywhere you walk around, everyone you encounter will be burying their noses into their little screens. We’ve grown so obsessed with using our smartphones that it has become the norm. Social media platforms are numerous today, giving us more reasons to surf the internet for longer. While we keep refreshing our feeds and searching for […]
Sara Lynch // 18th September 2023
If you build it, they will come. That’s the ethos behind the Saudi Arabia League Football (aka the Saudi Pro League). They have essentially turned an otherwise unnoticed league into the talk of global discussions and how exactly? By tempting the best talent in European football with astronomical wages that dwarf their European club salary.
Miral Nassar // 23rd September 2023
Now, social media mainly refers to Facebook and Instagram. People view it as a welcoming platform. But in terms of advertising, this is the most crucial thing you’ll do for your company. Many people go on Facebook, create a page, and then post about their goods or services. That is all they do. This will demonstrate […]
Miral Nassar // 14th April 2024
You could spend the time and effort developing your website and registering a domain name, and no one checks it in the end. This might happen if there is no website hosting company to guarantee that your website will operate as quickly, consistently, and securely as possible. All businesses seeking to improve their online visibility […]
Miranne Khaled // 16th September 2023
In recent years, social media has truly revolutionised the way we live, and it’s not just limited to keeping us connected or entertained. Surprisingly, it has also emerged as a haven for all the shopaholics out there. Gone are the days when you had to step out and navigate through countless stores to find that […]
Miranne Khaled // 14th September 2023
The emergence of social media platforms has definitely changed the way we consume news. Even more, journalism has taken different shapes and forms, transforming into a faster pace and broader range. Throughout history, journalism has been pivotal in narrating truths to the public, and today, that’s the role of social media as a recent news […]
Miral Nassar // 13th December 2023
Have you ever wondered how to build up an e-commerce website with Wix? You may put up a store on the Wix platform to display your products for customers to view, browse, and then buy the things right from your website. This is an excellent alternative to sell your products online without paying third-party fees […]
Rahma Ali // 14th April 2024
Every business wants to increase website traffic, generate more conversions, and let its audience see its content first. So, it’s understandable that the second question will be how to optimise a website and the best strategy you can follow. Here is what you need to know. According to the First Site Guide, over 50 billion web […]
Miranne Khaled // 30th December 2023
Social media has done a great job of making everyone’s life faster and easier. It gave you direct and constant communication with your loved ones, access to valuable information and knowledge in real-time, and different ways to stay entertained. However, it also comes with a price, especially if you take your cyber security measures lightly. […]
Miranne Khaled // 14th February 2024
The popularity of social media platforms is significantly on the rise, especially in the last decade. These platforms have managed to impact all aspects of our lives, reshaping how we communicate with one another. Yet, that’s not the only aspect in which social media has excelled; it has also impacted businesses, and the food industry […]
Noha Basiony // 11th April 2024
Your company’s website goes way beyond just being a channel to inform your customers of the upcoming end-of-summer sale. It should showcase your products and services in the best way possible and convey your company’s brand. For this brand to be conveyed effectively, however, your website must have a smart, unique and easy-to-navigate-through design. It […]
Gabrielle Ferrin // 14th February 2024
An Introduction to Google Looker Studio Data analytics is evolving at an unprecedented rate. From spreadsheets to sophisticated BI tools, the progression is palpable. A notable platform that’s been making waves in this sphere for businesses large and small is Google Looker Studio. In the universe of data analytics, Google Looker Studio is akin to […]
Marwa Alaa // 26th October 2023
One of the essential skills you need to master while building a website on Wix is pinning elements. When you pin elements on Wix, you make them fixed in certain positions to make sure they remain visible and accessible even if your visitors scroll down. Pinned elements enhance user experience and navigation. It also provides […]
ProfileTree // 15th March 2024
In the dynamic landscape of digital sales strategies, professionals are constantly seeking innovative approaches to connect with potential clients, nurture relationships, and drive conversions. Amidst this pursuit, the LinkedIn Social Selling Index (SSI) emerges as a definitive asset, offering a comprehensive framework for optimising sales efforts on the world’s largest professional networking platform. However, is […]
Noha Basiony // 12th April 2024
Web development, as an industry, is all about constructing websites with secure, stable, and definitely functional infrastructures that would drive in more traffic, increase sales, boost companies’ brands, and contribute to expanding businesses. In fact, consumers pretty much make their purchase decisions based on their experience with e-commerce websites in particular. If everything functions efficiently […]
Noha Basiony // 14th April 2024
Building and maintaining a genuinely successful online presence has become as indispensable for companies as having products and services to offer. Through websites, companies can reach prospects all over the world, generate leads, turn leads into potential customers and retain existing ones. Now, there are several ways companies or even individuals can use to build […]
Miral Nassar // 14th April 2024
When it comes to hosting your website, including your WordPress website, many hosting companies offer various layers, levels, and hosting services packages. For instance, Hostinger offers VPS hosting, along with other hosting types, like conventional shared hosting for WordPress and cloud hosting. Still, there are many hosting companies out there that offer a variety of […]
Miral Nassar // 11th September 2023
When you add a new blog post to your website that uses the Rank Math SEO plug-in, you will see that an SEO Score is automatically assigned. This score, which is based on a total of 100 parameters, will aid you in improving your SEO rankings. You might believe that you should always aim for […]
Noha Basiony // 16th April 2024
The sudden and unplanned lockdown the entire world was abruptly put into back in March 2020 and the growing understanding that this pandemic was going to stick around for way longer than anyone ever expected caused worldwide obstruction for individuals, organisations and pretty much every aspect of life. While millions were laid off overnight, companies, […]
Marwa Alaa // 12th February 2024
If you are a business owner, you have most likely heard the term “web technologies”. Web technologies refer to the techniques and tools used as a means of communication between different types of devices over the Internet. They allow you to create a website that looks and functions as you like. You might have also […]
Omnia Essawy // 10th October 2023
Navigating the digital landscape can be a daunting task. From website design to SEO, social media marketing to content creation, each element plays a pivotal role in carving out your business’s online identity. But there’s one aspect that often gets overlooked, yet it’s fundamental to your online success: Cloud Hosting. This powerful service is more […]
Noha Basiony // 31st January 2024
Firefox is one of the most popular free web browsers out there. It was launched in 2004 and developed by the famous American software company Mozilla Corporation. Its open sources make it so transparent and liable that literally anyone can use and modify its code in whatever way they see suitable. Currently, with over 362 […]
Noha Basiony // 20th January 2024
Looking for a better and faster way to save videos locally? Well, video downloader Chrome extensions can get the job done in a matter of a few clicks. Browser extensions are basically small pieces of software that can be added to browsers to modify or add extra functionality and generally improve users’ experience. They are […]
Panseih Gharib // 14th September 2023
The world of business has never been wider. With interconnected cultures, the chance to enter the international business market is easier but trickier. One of the most essential factors to bear in mind is the global interchangeable tastes, needs, and challenges. It is not about fulfilling a need; it is rather the creativity and risk […]
Miranne Khaled // 14th September 2023
Bullying is an evil tale as old as time. It’s that malicious behaviour and repeated patterns of troubled teenagers that the hallways of every school and the corners of the streets have been witnessing for years. When our lives were simultaneously shifted to the virtual world, the ugly parts weren’t left behind. That’s when cyberbullying […]
Omnia Essawy // 26th January 2024
CRM systems play a pivotal role in driving the success of businesses today. In this article, we will delve into the intricacies of CRM systems, exploring their functionality, benefits, and the diverse range of options available in the market. With an emphasis on implementation strategies, we aim to equip you with the knowledge needed to […]
Noha Basiony // 3rd September 2023
Thanks to the huge digital transformation wave that the pandemic made inevitable, more and more businesses now have established and are, for the most part, leaning on their online presence to reach a wider audience, generate more leads and retain their existing customers. Websites have become an essential part of every company’s existence through which […]
Noha Basiony // 26th August 2023
Did you know that Chrome extensions could help you become more productive? Probably not. In today’s world, where everything is digitalised, we are always looking for ways to make our online experience better, faster, and more efficient. Every day, we roam across various websites, bounce back and forth between different apps, send and receive loads […]
Miral Nassar // 13th September 2023
Have you ever been curious to know more about website SEO? As business and website owners, we frequently hear this acronym; nevertheless, we become anxious whenever we consider how to learn it. You no longer need to feel this way, though, as we will demonstrate how to SEO your website in detail in today’s article. […]
Noha Basiony // 15th April 2024
In today’s digital marketplace, pursuing a stable and secure functional web development process can make that critical difference between success and failure. Web development is key in making sure that your website is secure, can perform precisely the way you want it to perform, and also has the exact functionalities you want it to have. […]
